Twitter in November 2020 rolled out it’s new tweeting option called “Fleets,” designed with the same similar features as Instagram, Facebook Stories and Snapchat.
However it seems Twitter Fleets could not catch up with other counter aforementioned apps since the company announced yesterday that its terminating its Fleeting feature.
The Twitter fleet is to be discontinued in the coming week on August 3 2021, Twitter fleet could not make it to a year since launch. In the company’s publication, it went on to say: “We had hope the Fleets would help people “feel more comfortable joining the conversation on Twitter,” instead there have been no increase of it’s users joining Twitter due to the Fleets feature as expected.
We’re evolving what Twitter is, and trying bigger, bolder things to serve the public conversation. A number of these updates, like Fleets, are speculative and won’t work out. We’ll be rigorous, evaluate what works, and know when to move on and focus elsewhere. If we’re not evolving our approach and winding down features every once in a while – we’re not taking big enough chances. We’ll continue to build new ways to participate in conversations, listening to feedback and changing direction when there may be a better way to serve people using Twitter.
Adding that the company will utilize it experience from Fleets to focus on developing other ways for users to “join the conversation” and sign up on twitter. We will find a new way to address “what holds people back from participating on Twitter.” -The company concluded
Twitter Future Update
Meanwhile, Twitter also intends to test further new feature to the Tweet composer and camera that will incorporate Fleets features such as text formatting, full screen camera for photo taking, and GIF stickers.
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